Updated: 1/2/2006; 3:27:00 PM.

XML and software
XML, web and software in general, with notes on Radio Userland resources

daily link  Monday, December 05, 2005

Why free software:  "you have three types of customers: those that will pay you, those that might pay you, and those that will never pay you.  .. There were sufficient folks in the first category for us to get off the ground as a business, and enough in the second to grow the business. How did we do that? By leveraging the third category - the folks who will never pay us. I'll do anything and everything in my power to help the individual developers in my world for absolutely no money, because they give us relevance to the folks that will or might pay us. It really is that simple. Nor do we give everything away .. Like SugarCRM, most of what we do is free and available, but some isn't. To sum up: giving things away can easily grow your revenue opportunities, rather than undermine it." Then again, it ain't easy:: "Even JBoss has had difficulty converting those who download its software into paying subscribers - BusinessWeek earlier this year reported just five percent of JBoss users are subscribers."  8:45:32 AM  permalink  

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Copyright 2006 © Ken Novak.
Last update: 1/2/2006; 3:27:00 PM.